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Sector-specific framing for teams who need more than generic AI training.
All The AI Guys training is immediately applicable across industries. For organisations that want their training to go deeper into the specific challenges, language, and risk landscape of their sector, we offer specialist framing across eight industry areas.
AI looks different depending on where you work. The compliance risk in recruitment is not the same as the data challenge in finance. The content pressure in a creative agency is not the same as the procurement complexity in construction. Generic training treats all of these the same; we don’t.
Sector-specific framing is available across all in-person and corporate formats, embedding relevant case studies, scenarios, and examples into any course from the full catalogue. The eight sectors we currently specialise in are: creative and marketing agencies, retail and hospitality, construction and infrastructure, recruitment, education, specialist supply chain and equipment, SME generalist, and corporate and enterprise.
Not sure which sector framing applies to you? Contact us and we will advise on the right fit.
Key Benefits
- Faster adoption because the training speaks your team’s language from the start
- Reduced compliance and reputational risk through sector-relevant governance framing
- Immediate applicability, with examples and scenarios drawn directly from your industry context
AI training built around your organisation. Practical, bespoke and delivered by practitioners who do this work every day.
Off-the-shelf AI training rarely lands. It is too generic, too theoretical, or built for a different kind of organisation entirely. The AI Guys takes a different approach: every corporate programme is scoped to your team, your tools, and your real-world challenges.
Whether you are rolling out a new AI platform across the business, building governance capability at leadership level, or upskilling a specific department, we design the programme around the outcome you need, not a fixed course structure.
Corporate training with The AI Guys can be delivered as a single day session, a modular programme across six or twelve sessions, or a twelve-month embedded engagement that includes implementation support, quarterly reviews, and ongoing access to our AI-powered learning portal. Every session is recorded and transcribed. Every participant leaves with a certificate of completion.
Training Formats
In-person at your premises or a hired venue, virtual delivery or a blend of both.
Key Benefits:
- AI capability embedded across your organisation, not sitting with one or two enthusiasts
- Reduced productivity drag as teams move from AI curiosity to confident daily use
- A measurable return on your training investment
The right AI skills for the right people. Role-specific AI programmes for every function, from the front line to the boardroom.
AI capability can’t be built the same way across an entire organisation. What a finance team needs from AI is fundamentally different from what a customer service team or a board of directors needs. Training everyone the same way creates the illusion of progress without building real capability.
The AI Guys offers department-specific programmes across eight business functions: Marketing and Creative, Admin and Operations, Business Development and Sales, HR and People, Finance and Reporting, IT and Technical Teams, Leadership and Management, and Customer Service and Support.
Each programme runs across three levels:
- Foundation for all staff,
- Intermediate for those ready to go deeper, and
- Advanced for heads of function and senior decision-makers.
All department programmes are tool-agnostic by default and can be paired with any of our platform-specific programmes (Microsoft Copilot, Google Gemini, ChatGPT, or Claude) to create a fully targeted experience where every exercise and scenario is simultaneously role-specific and platform-specific.
Key Benefits
- The right people building the right skills, without time wasted on irrelevant content
- Stronger performance across every function as AI becomes part of how each team actually works
- A clear pathway from awareness to advanced capability, at every level of the organisation
Build the internal AI training capability your organisation needs to keep pace.
A corporate-only programme for organisations ready to develop their own AI trainers from within.
Some organisations need more than a single training event. They need to build ongoing internal capability: people who can continue upskilling teams, onboard new starters, and maintain AI literacy across the business as the technology evolves.
The Train the Trainer programme from The AI Guys is designed for that purpose. It equips nominated internal trainers with the knowledge, frameworks, and facilitation skills to deliver foundational AI training confidently across their organisation, using The AI Guys methodology and materials.
The programme covers the core AI literacy content your trainers will need to teach, effective facilitation techniques for non-technical audiences, how to handle the questions that trip most trainers up, and guidance on keeping content current as the AI landscape changes. Participants leave with a structured delivery framework, session materials, and ongoing access to The AI Guys portal for reference and updates.
Available to corporate clients only. Delivered in-house, scoped to your specific training context.
Key Benefits
- Ongoing AI upskilling at scale, without the ongoing cost of external training every time
- Faster onboarding for new starters as internal champions extend capability continuously
- A future-proofed training function that keeps pace with the AI landscape as it evolves
Practical AI workshops, open to everyone. Join a public session and start building your AI capability today.
Not every professional needs a bespoke corporate programme. Sometimes you need a focused half day, a deep-dive masterclass, or a free taster to work out whether AI training is right for you or your team.
The AI Guys runs a programme of public workshops and online sessions throughout the year, open to individuals, small teams, and anyone who wants to develop practical AI skills without a long-term commitment.
Free taster webinars are short, topic-specific sessions introducing key ideas from across the catalogue. A low-risk way to experience the training before booking.
Masterclasses are two-hour paid sessions covering a single topic in depth. Suitable for individuals and small teams.
Half-day and full-day public workshops are structured, hands-on sessions with fixed dates and open enrolment.
All public sessions include recording, transcription, and access to The AI Guys learning portal. Certificates of completion are issued for all paid sessions.
Key Benefits
- Practical AI skills your people can apply the same week, without a lengthy programme commitment
- Confident, informed staff who understand what AI can and cannot do in their role
- A low-risk entry point that builds the case for wider organisational investment in training
Bringing AI training to your members, your audience, and your network.
Co-delivery partnerships for industry associations, professional bodies, and organisations with an existing audience to serve.
The AI Guys works with industry associations, professional bodies, sector networks, and partner organisations to bring high-quality AI training to their members and communities, without those organisations needing to build training capability in-house.
Joint partner training is co-designed and co-delivered, combining The AI Guys’ content and facilitation expertise with the partner’s sector knowledge, audience relationships, and credibility. The result is training that feels native to the community it serves, not imported from outside.
Partner formats range from conference keynotes and breakout sessions to structured half-day and full-day workshops, multi-session member programmes, and exclusive cohort experiences. All content is adapted to reflect the specific context, language, and priorities of the partner’s audience.
If you lead an association, network, or organisation with a membership or professional community, and you want to offer your members practical AI training that carries genuine credibility, let’s talk.
Key Benefits
- A valuable, credible AI offer for your members without building training capability in-house
- Stronger member retention and engagement through genuinely useful professional development
- Your community better equipped to compete in an AI-driven landscape, with your name attached to that outcome
Already using a specific AI platform? Train your team to use it properly.
Platform-specific programmes for Microsoft Copilot, Google Gemini, ChatGPT, Claude, and tool-agnostic delivery.
Buying an AI platform licence is the easy part. Getting your team to use it well, consistently and safely, is where most organisations stall. The AI Guys offers dedicated training programmes for the major business AI platforms, going beyond the basics to build genuine, productive capability across every level of your organisation.
Each platform programme runs across three levels:
- Foundation for staff getting started,
- Intermediate for those ready to go deeper into workflows and advanced use cases, and
- Advanced for leaders, IT teams, and decision-makers responsible for deployment, governance, and ROI.
Microsoft Copilot for Business covers Copilot across the full M365 suite, from Word, Outlook, and Teams at Foundation level through to Copilot Studio, governance policy, and rollout management at Advanced level.
Google Gemini for Business covers Gemini across Gmail, Docs, Sheets, Slides, and Meet, progressing to advanced Workspace integration, custom Gems, and organisational-scale deployment.
ChatGPT for Business covers practical first use cases and safe data handling at Foundation level, through to custom GPTs, advanced prompting, and OpenAI API integration for teams building internal tools.
Claude for Business covers Claude’s distinctive approach to analysis, writing, and research at Foundation level, progressing to long-document workflows and structured outputs at Intermediate, and API integration and enterprise governance at Advanced level.
Tool-agnostic: AI for Business is the right choice for organisations yet to standardise on a single platform, or those that use multiple tools across teams. This programme builds transferable AI skills and critical evaluation frameworks that work regardless of which platform your people are sitting in front of.
All platform programmes are available as standalone courses or as individual level sessions purchased separately. They can also be paired with any of our department-specific programmes to create a combined experience that is simultaneously tool-specific and role-specific: Copilot for HR Teams, Gemini for Marketing, Claude for Leaders, and more.
Available for in-house corporate delivery, public open-enrolment workshops, taster webinars, and multi-week cohort courses.
Key Benefits
- Platform licences that actually get used, by people who know how to get value from them
- Faster, more confident adoption across teams with less reliance on IT support
- A workforce that uses your chosen AI platform consistently, safely, and to its full capability







